Background:

NET30, Inc. is a bookkeeping and bill paying service that wanted a way to build its brand identity and reach new potential customers through social media, a non-traditional marketing channel. They were also looking for a way to reinforce their relationship with their current customer base.

Problem:

How does a bookkeeping and bill-paying service leverage social media in a productive and entertaining manner when they have no time or expertise with this new media?

Solution:

Addison Clark Online developed and implemented a comprehensive social networking program for NET 30, including: Facebook, Twitter, blog, and e-newsletter. The program has served not only to expand the NET 30 brand to new prospective customers, but has also added another level of communications to its existing clients. After only a few weeks, NET 30 has had a steady increase in traffic to its website with businesses and individuals asking for additional information about their services.

Client Testimonial:

"At NET 30, we know firsthand the importance of outsourcing.  We encourage prospective clients to outsource their bookkeeping and bill paying to NET 30.  So as we started exploring social media, we knew we didn’t have the time or expertise to manage that part of our marketing challenge.  We talked to several companies before we found the right fit for us, Addison Clark Online.   They are handling all aspects of our social media and allowing us to add our input into the process.  Providing us with  just the right mix."