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Background:

Richmond Corporate Video (RCV) provides video production services for corporate clients in Central Virginia. Their existing website utilized technology that made it difficult for search engines to find and classify information about the services provided by RCV. The company was not listed in any search engines and was not receiving any referral traffic from online searches.

Problem:

How does Richmond Corporate Video increase its lead generation through the web?

Solution & Results:

Addison Clark Online developed a program that included a site redesign and SEO services that updated technology and made the RCV site friendlier to all major search engines. ACO also assisted in the development of a Google Maps campaign that targeted specific services (video for websites). Richmond Corporate Video now receives 32% of its total site traffic from search engines. Overall site traffic has increased 224.6% and they rank #1 for web video on Google Maps in the Central Virginia market.

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