Did you know that businesses that prioritize blogging efforts are 13 times more likely to see a positive ROI? If you have been on the fence about starting a blog, we hope these benefits will help you make your decision easier. Blogging can be intimidating, but with the right resources and team in place, it can do wonders for your business.
The benefits of a blog:
- SEO – We all know Google loves fresh content! Adding a blog to your website can be a great way to beat out your competitors on the search engine. It’s another great way for customers to find your website.
- Industry Expert – Blogs are a great place to share information about your industry and become an expert in the eyes of your target audience. Gaining the trust of your customers as an industry expert will keep them coming back to get the facts.
- Customer Connections – Company updates are great to share on your blog. It helps your customer feel connected to the company and also shows that you value their thoughts and opinions.
In addition to these benefits, adding a blog to your website is a way to keep your website updated and fresh. If you need any help or have any questions about blogging, Addison Clark is here to answer those for you.