You may think having an outdated website is no big deal but, in some instances, it can be as worse as not having a website at all! Today's consumers are constantly using the web to search for products and services. Landing on your outdated website can send a message that your business isn't credible or legitimate.
We work with clients in a wide range of industries, so we understand how difficult it can be to prioritize a website update. Running a business, no matter the industry, is hard work! It's no wonder that 23% of small business websites get updated less than once a year and 97% of small business websites are basically ineffective. Finding the time to keep your website updated can be difficult. One way to remedy this is by hiring a company to manage your website for you.
A new website may feel like a big investment, both in time and money, but it is essentially the face of your brand, and therefore, totally worth it.
If your website has not been updated in the past three years, it is likely time for a refresh. Web systems are constantly being upgraded, design styles change and, most importantly, users expect so much more from a website these days. Making sure the user is having a positive experience when they are on your website should be your top priority.