Turn your stories into sales.
Consumers are increasingly distrustful of traditional media advertising and instead depend on word-of-mouth recommendations from friends or users they trust online. They don’t want sales-y speeches; they want something that interests or entertains them.
Content marketing is a form of word-of-mouth marketing that encourages users to engage with and share a brand’s content online in a more organic manner. Blog posts, white papers, social media content, e-books, infographics, and case studies are all types of content marketing that can build brand relationships online.
Why choose Addison Clark to manage your content marketing?
At Addison Clark, we help brands achieve their communication goals by creating and promoting relevant, high-quality content that attracts their target audience. It all starts with a strategic content plan and hinges on creating exceptional content.
Our team offers assistance with the entire process: developing a strategy, creating content, promoting it at the right time, managing and updating content archives, and measuring the results.
A strong content marketing program can:
- Position your brand as an industry leader
- Improve search engine optimization
- Influence consumer decision making
- Provide content for other brand platforms
- Fulfill a desire for more information
- Deliver quality lead generation
Successful content marketing doesn’t have to be intimidating and time-consuming. Our marketing team can produce and promote your brand content, from video to white papers, to inspire your audience to take action.