Taking the conversation about your business straight to the inbox.
Email marketing is sometimes outshined by fashionable venues such as social media or mobile marketing. And yet, the fact remains — email marketing works! In fact, email marketing has a higher conversion rate than social media or direct mail. This is because email marketing is a very personal way to connect with your customers. After all, they’ve invited you into their inbox!
With a strong marketing approach and effective strategy, email marketing can be a powerful way to keep your brand top of mind.
Why choose Addison Clark to manage your email marketing?
The key to email marketing is valuable content. We’ve all experienced marketing emails that don’t interest us and simply waste our time. As a leading Richmond email marketing agency, we understand the power of relevant content and creative thinking.
Our approach to email marketing goes like this:
- We set up your account on an email marketing platform (like Constant Contact, Mailchimp, etc.), customize sign-up forms, and create a branded email template for your business
- We work closely with you to create a content marketing plan for your email campaign that reflects your business goals
- We help develop a list-building strategy and maintain current email lists according to industry guidelines and best practices
Our email marketing team knows how to create email marketing strategies that produce results. If you’re ready to take customer relationships to the next level and create valuable content for their inboxes, let our team get to work for you!